Business Intelligence Analyst, Growth Marketing

Key Skills

Business Intelligence, Data Analysis, Data Analytics, Data Visualization, ETL/ELT technologies, Product Analytics, Quantitative models, SQL, Statistical modeling

Job Description

Minimum qualifications:

• Bachelor's degree in business analytics, data science, a similar field or equivalent practical experience.
• 6 years of experience analyzing data sets using SQL.
• Experience developing data visualizations.
• Experience analyzing data using statistical and quantitative modeling.

Preferred qualifications:

• Master's degree in a quantitative field (e.g., Statistics, Computer Science, Engineering, Mathematics, Data Science, etc.).
• Experience implementing marketing attribution and customer value models.
• Experience collaborating with cross-functional stakeholders to drive consensus on requirements, including strategic direction, ad-hoc analysis, or development of new data pipelines.
• Experience building Extract Transform Load (ETL) pipelines.
• Experience presenting to leadership, with ability to represent and influence discussions involving quantitative concepts and data-based stories.
• Familiarity with marketing and/or product analytics data.

About the job

As a Business Intelligence Analyst, you will identify and resolve marketing issues and opportunities. Our Growth Marketing Analysts are the analytics experts across various marketing channels and programs.

In this role, you will work with Engineering, Marketing, and Sales to conduct data-oriented analysis to inform the strategic marketing direction. You will support the design and implementation of marketing attribution and customer value models. You will build and analyze metrics that can be leveraged for business performance measurement, channel optimization, investments, and derive insights about behavior. You will bring data to life through compelling narratives.

Google Cloud accelerates organizations’ ability to digitally transform their business with the best infrastructure, platform, industry solutions and expertise. We deliver enterprise-grade solutions that leverage Google’s cutting-edge technology – all on the cleanest cloud in the industry. Customers in more than 200 countries and territories turn to Google Cloud as their trusted partner to enable growth and solve their most critical business problems.

Additional Information:

The US base salary range for this full-time position is $126,000-$190,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.

Responsibilities

• Collaborate with cross-functional stakeholders to complete analysis, integrate multiple data sources, and generate business insight.
• Deliver user-friendly and informative dashboards and recurring reports, iterating and prototyping to meet business needs.
• Provide advanced analytics and experimentation support, enabling data-driven marketing by applying statistical techniques to solve business problems.
• Demonstrate subject matter expertise and technical leadership in data extraction and manipulation, dash-boarding, visualization, and analytical/statistical/data mining techniques.
• Provide high-level insight and detailed, segmented, investigative analyses to inform changes and opportunities to understand and enhance customer utilization of Google Cloud products.