Analytical and Problem solving, Effective communication skills, Python Programming, R Programming, SQL
Title: Marketing Data Science Intern
Description:
This internship is with the Marketing Data Sciences team at HP Inc. The team supports the Print/PS businesses through Marketing attribution modeling, audience strategy, decision science, customer intelligence, data infrastructure and reporting. The ideal internship candidate should have strong problem solving and analytical skills. This individual will be expected to work with various corporate data assets, be proficient in data modeling and visualization, utilize multiple data analysis tools, and work across multiple teams to help solve marketing decision problems. This position provides an end-to-end experience in media campaign strategy, from understanding stakeholder needs in a media brief to creating a digital media audience strategy to building a measurement model to quantify results from a media campaign.
Education and Experience:
Knowledge and Skills:
The Hewlett-Packard Company, commonly shortened to Hewlett-Packard or HP, was an American multinational information technology company headquartered in Palo Alto, California, that developed and provided a wide variety of hardware components, as well as software and related services to consumers, small and medium-sized businesses (SMBs) and large enterprises.
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