Researcher, Small Business Group

Meta Platforms, Inc.
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Job Description

Want to apply your passion for data to help small businesses thrive? Join the Small Business Group (SBG) at Meta! You will directly contribute to our mission of helping small businesses connect with their customers and grow through solutions like pages, advertising, and offers. Together, we succeed when small businesses succeed. Our team collects and analyzes survey and behavioral datasets to understand new challenges, solve problems, and shape decisions. Our research covers a wide range of topics: understanding customer profiles, assessing their needs, pain points and overall experience, providing recommendations for product strategy, marketing and sales teams, evaluating the economic and social impact, improving survey science and causal measurement methods, and brand sentiment. To tackle these topics, our interdisciplinary team have expertise in statistical inference, survey methodology, causal inference and econometrics, regression modeling, exploratory data analysis, and psychometrics, among other areas. If you are a quantitative social scientist with experience answering complex research questions, consider joining us in our mission. In this role, you’ll own all aspects of the research process, including navigating trade-offs when designing projects, proposing appropriate methodologies, analyzing data, and communicating results to diverse audiences to drive impactful decisions. You will have the opportunity to learn new methodologies and how to glean insights from big data.

Researcher, Small Business Group Responsibilities

  • Develop a research agenda and drive research projects from end-to-end
  • Combine massive amounts of structured data with scaled off-platform data via surveys to understand how our customers interact with our product and service offerings
  • Proactively identify opportunities to improve the experience of businesses on the Meta family of apps using research methods
  • Collaborate with cross-functional teams across the company to define relevant research questions and identify areas for impact
  • Design and deploy appropriate research methodologies to answer those questions
  • Develop innovative approaches to solve challenging problems
  • Provide teams with usable measurement strategies and methodologies to improve decisions
  • Effectively communicate insights and recommendations clearly to relevant audiences
  • Frequently and effectively switch between execution and strategy

Minimum Qualifications

  • Experience designing original research to address complex social questions
  • Experience initiating and driving research projects to completion with minimal guidance
  • Experience communicating analyses and results to both technical and non-technical audiences
  • Master’s in the social sciences (e.g., Economics, Political Science, Sociology, Psychology, Human-Computer Interaction), or in a quantitative field (e.g., Statistics, Informatics, Econometrics)
  • Skilled in at least three of the following: statistical inference, survey methodology, regression modeling, exploratory data analysis, and experimental design
  • Experience with statistical analysis, programming and querying languages (e.g., R/Stata, Python, SQL/Hive)

Preferred Qualifications

  • Ph.D. in the social sciences (e.g., Economics, Political Science, Sociology, Psychology, Communication, Human-Computer Interaction), or in a quantitative field (e.g., Statistics, Informatics, Econometrics) with experience answering social questions
  • Experience with large data sets and distributed computing (Hive/Hadoop)
  • Experience with primary data collection
  • Experience with survey sampling and weighting
  • Experience with observational causal inference (e.g., regression adjustment, matching, propensity score stratification), or quasi-experimental methods (e.g., instrumental variables, regression discontinuity, interrupted time series)
  • Familiarity with Bayesian statistical models
  • Familiarity with qualitative research (e.g., focus groups, interviews, cognitive walkthroughs)

Company Info.

Meta Platforms, Inc.

Meta Platforms (formerly known as Facebook Inc.) is a large technology company that was founded in 2004 by Mark Zuckerberg and several of his college roommates. The company is based in Menlo Park, California, and is primarily known for its flagship social media platform, Facebook. In addition to its consumer-facing products, Meta Platforms also offers a range of advertising and marketing services to businesses and organizations.

  • Industry
    Advertising,Consumer electronics,Social media Company,Artificial intelligence
  • No. of Employees
    76,000
  • Location
    1 Hacker Way, Menlo Park, CA 94025, USA
  • Website
  • Jobs Posted

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