Data Analyst Acquisition Clients - BoursoBank

Key Skills

Python Programming, SAS, Scala Programming, SQL

Job Description

YOUR DAILY MISSIONS

Within the Conquest Marketing division, your mission will be to monitor the recruitment activity of new customers through marketing and commercial actions by exploiting different data sources.

You will use statistical tools and techniques to organize, synthesize and translate information to facilitate decision-making. You will use all customer data to extract useful knowledge for optimizing BoursoBank's offers and services.

Your main missions will be:

Reporting and monitoring of commercial actions:

• Design, produce and automate the production of commercial and marketing activity dashboards
• Produce relevant insights to draw lessons, raise alerts as part of certain high value-added activity reporting, particularly with regard to business news
• Implement DataVisualization solutions and ensure their evolution
• Carry out certain targeting of commercial operations / marketing campaigns: appropriation of the context and issues, challenge of business applicants
• Produce reports on commercial operations/marketing campaigns by identifying lessons on campaign performance and recommendations for future marketing actions

Analyzes and modeling:

• Carry out ad hoc statistical studies on marketing issues (acquisition, launch of products/services, etc.)
• Study the performance of recruiting new customers: customer profiles recruited, types of products subscribed, performance of acquisition levers
• Identify solutions using data science to respond to the challenges of the Marketing Conquest division (forecasting the volume of new relationships, optimization of CAC, etc.) and create, monitor and develop the corresponding models using the most advanced data and statistical methods. relevant (linear and non-linear) in conjunction with the data scientists of the Marketing and Communication department
• Recommend new methods and data sources to improve existing models (R&D and “Test and Learn” approach)

AND IF IT WERE YOU ?

With a Bac+4/5 training in Statistics or Data Analysis, you have successful experience in this field of around 3 years in a similar position in a media agency, advertising agency or with the advertiser.

You have a good understanding of marketing issues.

You must master SAS, SQL as well as MS Office tools (Excel, Power Point) and the fundamentals of Machine Learning

You have knowledge of information languages ​​(Python, Scala) and DataVisualization tools.

You are rigorous, reliable, autonomous and involved. Your good interpersonal skills and your enthusiasm are well established.

Don't hesitate any longer and apply for our offer. If your application is selected, you will be invited to produce a presentation video. We will then contact you for an interview.

WHY CHOOSE US ?

BoursoBank is a pioneer and leader in its three main activities: online banking, online brokerage and financial information on the Internet.

A precursor of a new generation of banks since 2005, BoursoBank, a subsidiary of Société Générale, is today acclaimed and recommended by 85% of its customers.

Accessible to all and ranked the cheapest bank for 15 years, BoursoBank has doubled the number of its customers over the last three years.

The company strengthens its position as a major player in the sector every year and today has more than 5 million customers.

Want to take part in this rewarding professional adventure and build a solid professional project, come join your 930 future colleagues in our premises in Boulogne Billancourt (92) and Nancy (54).

BoursoBank is B CorpTM certified and joins the global movement of companies committed to social and environmental impact, transparency and responsibility. As a committed player, BoursoBank places CSR themes at the heart of its values. We have notably implemented actions aimed at reducing our ecological impact: unprecedented agreement on teleworking, proposal for electric means of transport, zero waste, etc.

We are also committed to ensuring the well-being of our teams by offering benefits including 2 days of weekly teleworking and a motivating incentive agreement.

By joining the Marketing and Communication Department, you will consolidate BoursoBank’s leadership position every day.