Data Scientist 2

Publicis Groupe
Apply Now

Job Description

When you’re one of us, you get to run with the best. For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Epsilon’s best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon India is now Great Place to Work-Certified™. Epsilon has also been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world. For more information, visit epsilon.com/apac or our LinkedIn page.

Job Description

The Automotive practice within Epsilon accelerates and drives growth for major players of the automotive industry, from Original Equipment Manufacturers (OEM) to Dealers big and small in the US and Canada. Part of a 1,600-member global team, the practice offers the automotive world’s largest service reminder platform along with agency services and digital media solutions. A leader in the automotive space, the team supports over 50% dealers in the US and manages 280M+ customer vehicle relations.

The Automotive Data Science team within Epsilon partner with both internal and external clients and data providers, leverage predictive analytics and advanced modeling techniques to drive strategic thought and effective decision making. The core work charter includes supporting Retail and After Sales Service businesses for all the OEMs by developing solutions across the Customer Journey to drive Acquisition, Engagement, Retention using Advanced Analytics, Machine Learning, Deep Learning Capabilities and Data Platforms.

The Data Scientist, II would support stakeholders by deploying projects from inception to insights and enable business strategy and impact for the clients. Contributes towards automation, process improvement and efficiency. Demonstrates innovative thinking, passion, and cross team collaboration. Establish strong working relationship with stakeholders.

Roles and Responsibilities

  • Deliver end to end Data Science projects including understanding of business requirements, exploratory data analysis, data processing, aggregating data, feature engineering, building, and validating predictive models, explaining model results and insights.
  • Use AI, ML, DL techniques such as regression, classification, clustering, tree-based algorithms, support vector machine, and neural networks, recommender system, attribution modeling to address business problems.
  • Improve upon existing methodologies by developing new data sources/features, testing model enhancements, and fine-tuning model parameters.
  • Provide requirements to develop analytical capabilities, platforms, and pipelines.
  • Present insights and recommendations to audiences of varying levels of technical sophistication
  • Automate processes to ensure scalability of solutions by collaborating with cross-functional teams.
  • Perform the extraction, transformations, and loading from the source systems and the data lake to the analytics products using independently developed logic.
  • Enhance data maturity and integration for Epsilon projects by interacting with operations to standardize the core value-add functionality, enabling a multiplier effect experience working within a collaborative team.
  • Challenge the status quo with entrepreneurial innovation in curating new data sources, elevating analytics beyond data reporting and dashboarding to delivering actionable insights.

Qualifications

  • Master’s or Bachelor’s Degree in a quantitative discipline (Statistics, Economics, Mathematics, Data Science, Business Analytics).
  • 2-4 years of experience as a Data Scientist deploying Data Science projects.
  • 2+ years of coding skills in Python, SAS, SQL, and YAML.
  • Deep understanding and hands-on experience with ML and DL Algorithms.
  • Experience of working with large data sets and developing scalable solutions.
  • Knowledge of Automotive, Marketing Business, E-Commerce, Digital transformation is preferred.
  • Ability to work independently and deal with ambiguity.
  • Strong analytical and problem-solving skills.
  • Excellent presentation and communication skills.
  • Strong written and verbal communication skills.
  • Highly motivated and collaborative team player with strong interpersonal skills.

Company Info.

Publicis Groupe

Publicis Groupe is a French multinational advertising and public relations company. One of the oldest and largest marketing and communications companies in the world by revenue, it is headquartered in Paris.

Get Similar Jobs In Your Inbox

Publicis Groupe is currently hiring Data Scientist Jobs in Bengaluru, Karnataka, India with average base salary of ₹90,000 - ₹250,000 / Year.

Similar Jobs View More