Data Analyst - Ads and Promo Platform

Key Skills

Data pipelines, Design, Effective communication skills, ETL/ELT technologies, Google BigQuery, Python Programming, SQL

Job Description

About the Role

Imagine that you are a local merchant selling delicious banana fritters. You are keen to grow your business, so you create an ad on GoFood. Within days, customers all across Southeast Asia are enjoying your tasty snacks.

The Ads and Promo Platform team’s mission is to help our merchant partners grow their businesses by connecting them with millions of GoTo customers. We conduct analyses to help teams make better decisions, and build robust data pipelines to facilitate decision-making and dashboarding, all with the goal of creating a delightful ad experience. You’ll work closely with product managers, software engineers, and fellow data professionals, to drive success on end-to-end analytics initiatives. This is a high-impact role where your work will have a direct influence on company revenue.

What you will do

• Design and develop scalable data models that support robust analytical requirements
• Build and maintain ETL/ELT pipelines in BigQuery for a variety of event data sources
• Design experiments and perform statistical hypothesis testing to support business decisions
• Evangelize a data-driven culture by standardizing metrics and educating stakeholders
• Be a thought partner to product teams by analyzing data and providing recommendations
• Uphold high standards of data quality and help establish best practices in data governance

What you will need

• BSc in a quantitative field with basic statistics competency
• At least 2 years of experience as a data analyst or analytics engineer
• Demonstrable expertise in Python and SQL
• Practical experience managing data pipelines and tables
• Good communication and critical thinking skills

Immerse yourself in a highly stimulating environment, where your impact will not just be visible but celebrated. Our team, comprising eight diverse data professionals, is an essential force driving the company's revenue growth and product evolution. We have been instrumental in doubling our revenue over the past year thanks to cutting-edge machine-learning initiatives. In addition, we've built a single source of truth for all key business and product metrics, establishing a data-driven culture throughout the organization.

Our mission is multifaceted, spanning from building machine learning systems to data mart development, decision support, and experiment design and analysis. As a team, we believe in the power of collaboration and extreme ownership, as these have been the foundation of our success. We work primarily using Python and SQL, coordinating and tracking our projects through Gitlab, Slack and Asana. 

If you're a data analyst who is keen to drive significant impact in a team that generates millions of dollars in ad revenue, this is the place to be! We are excited to welcome a new member who will contribute to our mission, benefit from our culture, and participate in our next big wins. Will that be you? We certainly hope so.

About GoTo Group

GoTo Group is the largest digital ecosystem in Indonesia with its mission to “Empower Progress’ by offering technological infrastructure and solutions for everyone to access and thrive in the digital economy. The GoTo ecosystem consists of on-demand transportation services, e-commerce, food and grocery delivery, logistics and fulfillment, as well as financial and payment services through the Gojek, Tokopedia and GoTo Financial platforms.It is the first platform in Southeast Asia that hosts these crucial cases in a single ecosystem, capturing the majority of Indonesia’s vast consumer household.