Senior Staff Data analyst lead

Key Skills

A/B Testing, Analytical and Problem solving, Data Analytics, Data Visualization, Effective communication skills, Google-Analytics, Looker, PowerBI, Presentation skills, Python Programming, R Programming, SEO, Snowflake, SQL, Tableau

Job Description

Realtor.com is currently seeking a Senior Staff Data analyst lead who will report to the Director of Product Analytics and support consumer product analytics focusing mostly on audience growth and the engagement from SEO channels. This role is crucial to our strategic growth of traffic, engagement, and lead submission analytics, from SEO and other organic acquisition sources across our web and native app platforms. 

Our consumer analytics vision is to improve the consumer journey, and support our audience growth via organic search.The chosen individual will collaborate intensively with the Head of Organic Growth, focusing on bridging data gaps and standardizing SEO data from third parties within our centralized warehouse. Beyond data integration, a deep understanding of consumer behaviors in organic search and SEO will be essential, discovering insights that refine our strategies. Effective cross-team communication, especially with engineering and product teams, is vital. 

We’re looking for someone with a solid track record in web analytics and data science, experience in clickstream tracking, familiarity with google search console and google core web vital metrics and being able to extract valuable insights from complex datasets. Being an exceptional problem solver using a hypothesis-driven approach is crucial. The goal is not just to spot issues but to communicate findings and recommendations effectively to the executive team, influencing decision-making and ensuring alignment with our goals in a disciplined way. A good understanding of A/B testing, profound experience with data warehouse platforms (e.g Snowflake), visualization tools (.g., Tableau, Power BI) alongside strong critical thinking will be indispensable for this pivotal role. Other responsibilities of the role include identifying product development opportunities, analyzing consumer behavior, conducting pre-post analysis, and accurately measuring and reporting performance metrics within http://Realtor.com ‘s consumer internet business lines. 

What will you do?

Responsibilities

• Support the SEO Product team in accomplishing the goals and objectives of the Consumer internet businesses.
• Partner with the engineering and business intelligence teams to drive improvements to track and data quality.
• Conduct deep-dive analysis of complex datasets to understand product performance using statistical techniques, machine learning algorithms, and data visualization tools.
• Identify patterns, trends, and correlations in data to uncover actionable insights and provide recommendations for business improvement.
• Develop and monitor KPIs to drive high-level oversight of business initiatives and company health, and develop regular insights from the data to enable performance management and facilitate accountabilities
• Communicate findings and insights to both technical and non-technical stakeholders through clear and compelling visualizations, reports, and presentations.
• Partner with the Product organization on data-driven decision-making, idea generation, and rigorous measurement.
• Lead exploratory analysis to identify and size product development opportunities to determine tradeoffs between product features that grow and optimize the product offering
• Guide and inform OKR development with product leadership.

What will you bring?

Requirements

• 10+ years’ experience as a Data Analyst or similar role, with a focus on web analytics, in particular familiarity with SEO analytics and metrics is a plus
• Bachelor’s or Master’s degree with focus in Analytics, Product Marketing, Statistics, Applied Math, Data Science, Economics or a related field.
• Strong analytical, critical thinking, decision-making, and problem-solving skills; 
• Solid understanding of SQL and experience working with relational databases.
• Experience in digital tools, including Omniture and Google Analytics and data visualization tools such as Tableau, Looker or Power BI
• Proficiency in programming languages such as Python or R for data analysis and modeling.
• Familiarity with SEO rank tracking tools. 
• Proven track record of translating business problems into an analytical framework, developing plans for answering complex problems, and delivering analytic insights.
• Experience applying advanced analytic disciplines to financial, consumer audience/user experience, and product-level modeling, forecasting, marketing, etc.
• Strong communication and presentation skills, with the ability to convey complex ideas to both technical and non-technical stakeholders.

How we work: We balance accelerated creativity and innovation on a foundation of in-person collaboration and flexibility, from inside and outside of our office walls. For most roles, our employees work three days of their choice in our offices and the remaining two days from home.

At Realtor, we recognize that attracting the best talent is key to our strategy and success as a company. As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates.