Google Analytics Implementation Manager

Key Skills

Aartificial intelligence, Data Analytics, Data management, Data Visualization, Design, Effective communication skills, Facebook-Marketing, Google Analytics, Google BigQuery, PowerBI, SQL, Tableau

Job Description

Be a part of the Publicis Groupe family one of the world’s most progressive and dynamic modern communications businesses enjoying all the perks that come with our network offering:

• A comprehensive Wholeself program supporting Physical, Mindful and Financial wellbeing
• A creative, fun, and rewarding office environment backed up by our Publicis Liberté flexibility approach “working your way, with us!”
• Access to our Global AI Platform, Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network
• Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform Marcel Classes
• A culture of open feedback and support to reach your goals through our Career Conversations program
• A committed Diversity, Equality and Inclusion strategy driven through our Viva! Women, Égalité, enABLE and Embrace (reconciliation action plan) programs
• Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year
• Parental leave policy with up to 18 weeks paid primary carer leave and generous secondary carer benefits
• Access to counsellors, psychologists, and professionals through Sonder - an all-in-on digital wellbeing technology platform designed to support psychological, medical & safety needs

At Razorfish, we have a passion for creating intent-powered ideas. We’re a new breed of agency, capable of understanding consumer mindsets, developing creative platforms, and distributing through channel brilliance. Our values are at the heart of everything we do, and we’re pretty proud of them; We give a shit, We are allies, We are unconventional and We are human.

The Role

We are seeking an experienced and enthusiastic Google Analytics Implementation Manager to play a vital role in delivering exceptional services to our prestigious clients. As the Analytics Manager, you will be responsible for providing top-notch analytics solutions to clients from diverse sectors, including a big automotive business, a big 4 bank, top insurance, energy, e Commerce companies and finance institutions. This role offers a unique opportunity for the selected candidate to work collaboratively with our performance and SEO teams, providing insights and activating advanced use cases.

This role will report directly to the Analytics Director, providing updates on team performance, project status, and client relationships.

Candidates must have hands on experience with Google Analytics, Google Tag Manager and Looker Studio.

Responsibilities

Analytics Services:

• Work closely with key clients, including prominent automotive, banking, insurance, and finance companies, to understand their business objectives and analytical requirements.
• Design and implement tailored analytics solutions, leveraging GA4 and other analytics tools, to extract valuable insights that drive data-informed strategies for our clients.
• Utilise SQL and Google BigQuery to manipulate and analyze large datasets to uncover deep insights and facilitate advanced analytics capabilities.
• Configure Google Tag Manager and other tag management systems to ensure accurate tracking of crucial data points for client websites and digital properties.
• Create comprehensive and visually appealing reports using Looker Studio and other data visualisation tools to present insights to clients.
• Collaborate with the team to ensure projects are delivered on time and meet client expectations.

Technical Leadership:

• Apply your in-depth knowledge and expertise in digital analytics to guide the team in delivering successful projects and achieving clients' desired outcomes.
• Foster continuous learning and development within the team, leveraging direct training sessions from Google.

Client Interaction and Relationship Management:

• Build and maintain strong relationships with our key clients, ensuring that their analytics needs are met, and they receive exceptional service.
• Conduct regular meetings and presentations to showcase analytical findings, discuss strategies, and address client queries.

Collaboration with Performance and SEO Teams:

• Work collaboratively with our performance and SEO teams, providing valuable insights and analytics support to enhance overall digital strategies and performance.

Experience Requirements

• Proven experience (3 years) in digital analytics, with a focus on various analytics tools, including Google Analytics 4 (GA4)
• Extensive experience in implementing analytics solutions and driving insights for clients in the automotive, banking, insurance, or finance sectors. – Agency experience preferred
• Proficiency in various analytics tools, including Google Analytics 4, Google Tag Manager (Client and Server Side), Looker Studio, SQL, and Google BigQuery to manipulate and analyse large datasets.
• Strong leadership skills with a track record of guiding and supporting a high-performing analytics team.
• A passion for fostering growth and development within the team.
• Excellent communication, presentation, and interpersonal skills to engage effectively with clients from diverse industries.
• Ability to understand client needs and translate them into actionable analytics solutions.
• Enthusiasm for direct training sessions from Google and a commitment to continuous learning.

Join our team as a Google Analytics Implementation Manager and be a part of delivering cutting-edge analytics solutions to prestigious clients in the automotive, banking, insurance, and finance industries. Collaborate with our performance and SEO teams to provide valuable insights and work on advanced use cases, leveraging various analytics tools. Enjoy the opportunity for continuous learning through direct training sessions from Google and contribute to our clients' success and growth through data-driven strategies and exceptional analytics services.