Data Operations Specialist - Business Analysis

Key Skills

AWS Kinesis, DSPs, JIRA, Jupyter Notebook, Python Programming, PyTorch, Snowflake, Social media platforms, SQL

Job Description

Kinesso, the Marketing Engine of IPG, is focused on creating data-driven solutions through enhanced or newly created products and services, maximizing the impact of traditional and addressable media. Kinesso’s core principle is to drive smarter business decisions and better outcomes for clients using our suite of data and technology services.

Powered by Acxiom, IPG’s foundational data and technology layer, the company will provide comprehensive data-driven marketing capabilities to clients, as well as act as a trusted data management partner to brands.

Designed for flexibility and speed, Kinesso’ offerings are structured to improve media and marketing performance with an emphasis on accuracy, agility and effectiveness. Our open architecture approach is powered with the right combination of creative and data, activated with flexibility and measured with precision.

Role Description

Reporting to the Director, Reporting Solutions, the objective of the Data Operations Manager - Business Analysis role is to support the Global Data, Tech and Tools (DTT) team and their overarching goal of automating media data delivery to Amazon stakedholders. This person will be responsible for conducting analysis on the tools and the processes used for manual data collection so that workstreams can be automated. This role is both operationally and analytically focused so attention to detail is a key prerequisite. The position will work with various markets across multiple groups including investment, analytics, technology, as well as others to ensure that the Product leader and Engineers have the details required to build automation pipelines. As a technical resource, the position will be responsible for knowing the logic and models used to build our data pipeline and will be able to communicate effectively with people of varying technical expertise.

Key Responsibilities

• Coordinate with stakeholders in local countries to gather requirements and information relative to systems, tools, and processes
• Perform gap analysis on existing systems, tools, and processes in context of automation requirements and the onboarding of new data
• Coordinate with Product and Engineering resources to define solutions to overcome data gaps
• Analyze sample datasets to ensure full understanding of how data is organized and appropriate requirements for build and test scenarios.
• Provide inputs needed by Product Manager so that effective stories and supporting documentation is available to Engineers and they are prepared to plan and build automated pipelines and associated components.
• Communicate requirements, logic and data model specifics as needed
• Act as SME on datasets

Desired Skills & Experience

• Extensive experience managing media data or similar role:
• Strong understanding of managing the full data lifecycle,
• Understanding of the interaction between data flows and business processes data and how upstream actions impact downstream quality
• Proficient using MSFT Excel and SQL queries to analyze data particularly in cloud-based environments such as Snowflake.
• Strong problem-solving and analytical abilities, with a keen attention to detail
• Familiarity with the media buying process and associated platforms (including ad servers, DSPs, social platforms, media buying, and research)
• Experience working across various teams as well as the ability to navigate large organizations
• Ability to engage resources outside of direct-control to achieve objectives
• Excellent communicator, both written and verbal. Able to clearly communicate technical concepts to non-technical stakeholders
• Must be highly flexible and comfortable working in an agile development environment.
• Proficiency with a project management tools like Asana, Jira etc.

Employee Transparency

At Mediabrands and Kinesso, we celebrate difference and believe this makes us stronger. Mediabrands and Kinesso are equal opportunity employers and committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law.

Please reach out to our Talent Inclusion Specialist Jess at Jess.Richardson@mbww.com if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application.

THE PERKS

We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits:

Flexi–leave, with 25 days annual leave to be taken as minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year

• Free breakfast and free lunch
• Early finish Fridays
• Core Hours (Mon-Thurs, flexible start/finish times)
• Retail discounts kbjm
• Electric vehicle salary sacrifice car scheme
• Wellbeing programme, including Headspace & flu jabs
• Interest free season ticket loan
• Paid time off for Volunteering
• Group Income Protection
• Life Assurance
• Private Medical Insurance or Health Cash Plan (dependent on level)
• Group Personal Pension Plan with matched contributions from 3-6%
• Generous Parental Leave & Pay
• Independent mortgage advice
• Financial education
• Employee Assistance Programme
• Free eye tests
• Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!