Principal Product Marketing Manager, Observability (US Remote)

Key Skills

Aartificial intelligence, AIOps, B2B, DevOps, Effective communication skills, GTM, IT, Product Management, Sales, Site Reliability Engineering (SRE), Splunk

Job Description

Splunk, a Cisco company, is building a safer and more resilient digital world with an end-to-end full stack platform made for a hybrid, multi-cloud world. Leading enterprises use our unified security and observability platform to keep their digital systems secure and reliable. Our customers love our technology, but it's our caring employees that make Splunk stand out as an amazing career destination. No matter where in the world or what level of the organization, we approach our work with kindness. So bring your work experience, problem-solving skills and talent, of course, but also bring your joy, your passion and all the things that make you, you. Come help organizations be their best, while you reach new heights with a team that has your back.

Role:

We’re looking for a Principal Product Marketing Manager to lead and drive the global go-to-market (GTM) strategy for Application Performance Monitoring (APM) and Digital Experience Monitoring (DEM) capabilities within Splunk Observability Cloud—a key growth driver for our Observability business. In this critical role, you’ll play an integral part in shaping the future of our observability business as we continue to advance our leadership position and momentum.

What We’re Looking For:

• Expert Storyteller: You are a master of positioning and messaging, with a proven track record of successfully positioning solutions for ITOps and engineering professionals. Your ability to craft compelling, differentiated narratives that resonate with technical audiences will be essential to our success.
• Market Insight: You have a deep understanding of the observability market, its competitive landscape, and emerging trends. You are experienced in conducting thorough market and persona research, always staying ahead of the curve to ensure our strategies align with evolving market dynamics.
• Product Launch Experience: You thrive on launching new features and products. With a history of successfully managing product launch processes, you bring a well-informed market perspective to product management, ensuring our solutions are always ahead of the competition.
• Enabling Success: You’re passionate about empowering teams to succeed. You’re skilled in enabling sales teams and partner channels by providing them with clear, impactful GTM messaging and positioning on a global scale.

If you answered “yes” to these points, we’d love to connect with you!

Responsibilities:

• Develop product level positioning and messaging for Splunk Observability Cloud that resonates with our target personas in engineering teams: software developers, site reliability engineers and platform engineers
• Empower our sales and customer-facing teams with the sales plays, messaging, tools, and training they need to confidently communicate our positioning describe our POV and get customers excited to try, buy and adopt Splunk Observability Cloud
• Inform and drive the global GTM strategy for Application Performance Monitoring (APM) & Digital Experience Monitoring (DEM) capabilities within Splunk Observability Cloud
• Inform strategy and planning for observability integrated marketing campaigns, in partnership with cross-functional stakeholders across the marketing team
• Frequently conduct market and persona research to understand current market dynamics and emerging trends
• Work closely with our Competitive Intelligence team to articulate competitive differentiation and positioning against our top competitors
• Lead the messaging, enablement, and influencing marketing plans to support monthly product launches for Splunk Observability Cloud
• Collaborate with product management to harness customer insights and help inform market requirements

Requirements:

• 7+ years in product marketing, product management, or sales engineering at a high-growth B2B software company
• Proven ability to effectively position B2B products for growth in the market, appealing to technical users and economic decision-makers
• Experience in the observability, monitoring, AIOps, DevOps, or other software delivery spaces preferred
• Expertise in writing differentiated and compelling marketing content for software developers, SREs, and IT Operations
• Superior communication, presentation, public speaking, and interpersonal skills
• Adept at influencing executives, and building consensus in a highly ambiguous, fast-paced environment
• Growth mindset, positive attitude (kind humans policy), and curiosity to learn and try new things
• Bachelor’s degree or related experience=plunk is an Equal Opportunity Employer

Splunk is an Equal Opportunity Employer

Splunk, a Cisco company, is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis.