Marketing Manager

Key Skills

Aartificial intelligence, B2B, Effective communication skills, Management, Marketing Strategy

Job Description

Infinitus is a trusted AI partner to payors, healthcare providers and manufacturers - committed to creating efficiencies in the healthcare ecosystem and reducing wait time for patients. Together, we're saving the US healthcare system hundred of thousands of hours annually. Backed by leading investors such as Kleiner Perkins and Google Ventures, we're on a mission to revolutionize healthcare back-office operations and reduce delays in the patient experience.

In this role, you'll wear many hats on the marketing team and play a pivotal role in driving brand awareness and opportunity creation. Reporting to the Marketing lead, you'll manage a diverse portfolio of marketing initiatives, including:

Sponsored events: Be the mastermind behind our trade show presence, sponsoring 4-5 events annually. Lead the charge from recommending booth sponsorship levels to coordinating pre-vent, onsite and post-event lead generation strategies.

Hosted events: Work closely with out marketing, sales and customer success teams to host ancillary events alongside trade shows, such as but not limited to executive breakfasts, lunches, dinners or networking events.

Executive speaking opportunities: Manage speaking opportunities for our CEO and CTO at key industry events. Ensure the executives are prepared for and crush their speaking engagements.

Webinars: Fuel out sales pipeline through captivating monthly webinars. Partner with the sales team to understand their needs and work closely with marketing to develop content that resonates with target audiences.

Email marketing: Support our email marketing efforts, collaborating on organic and paid campaigns to nurture leads and drive target account engagement. This will include creating email programs such as but not limited to pre and post event email nurtures.

You'll be measured on your ability to generate and influence high-quality opportunities. Your data-driven approach will be key in analyzing event registrations, attendance and campaign performative to optimize our marketing mix.

About You

• A passion for the Healthcare industry and understanding the challenges faced by patients with chronic conditions (and/or a desire to learn more!)
• Scrappy, out-of-the-box thinker who can recommend memorable experiences
• Tech savvy. Experience using marketing automation tools such as HubSpot, Salesforce, Zoom events
• Data-driven mindset with the ability to translate insights into actionable strategies.

Your experience

• 5-8 years of experience in B2B marketing with a proven track record of success in event marketing, demand generation, and/or email marketing.
• Excellent communication, collaboration and project management skills.
• Experience working in a remote environment, with the ability to work independently while also collaborating effectively and asynchronously across teams.
• Experience working with content management (WordPress), marketing automation (HubSpot) and customer relationship management (Salesforce) tools.
• Bonus points for experience in the AI, automation or enterprise software space.
• Super duper bonus points for experience working in a healthcare technology company.
• Ability to travel to events once or more per quarter.

What's in it for you

• The Opportunity to make an impact at a well-funded, leading healthcare AI company.
• Be a part of one of the hottest AI native companies. We're not just doing AI for AI's sake - we started before the hype and are the pioneers of our space!
• Shape experiences within our customer journey with increasing responsibility.
• Work closely with a team of fun, creative and results-oriented marketing leaders (if we do say so ourselves).
• Collaborate with talented and supportive individuals in a fully remote environment.
• A competitive salary and benefits package.

Infinitus Systems, Inc. is building AI solutions to make healthcare wait-less, to remove the obstacles that hinder patient care by handling the tedious back-office phone calls required for therapy and procedure approval. We believe deeply in the infinite possibilities of AI, its potential to transform healthcare and our ability as a team to make it happen.