Product Marketing Manager, Generative AI Creative

Key Skills

Aartificial intelligence, Design, Effective communication skills, Generative AI, GTM, Marketing Strategy, Product Management, Sales

Job Description

The ideal candidate has a proven track record demonstrating influencing key stakeholders across organizations, strategic and analytical thinking, decision making under uncertainty. This role is highly cross-functional and will work closely with the Product Management, Engineering, Data Science, Sales, Research, Communications, Marketing and other partner teams across Meta.

Product Marketing Manager, Generative AI Creative Responsibilities

• Lead and coordinate go-to-market efforts globally to support GenAI product launches and scaled adoption
• Identify opportunities and represent view of the market by conducting industry research, including deep quantitative, qualitative and competitive analysis
• Distill and surface market feedback that informs product roadmap and improves advertising and business services offerings for the product portfolio
• Develop cross-functional partnerships with Product Management, Engineering, Research, Design, Communications, Sales and other key teams
• Effectively and regularly communicate with leadership within the Product and Sales organizations

Minimum Qualifications

• BA/BS degree
• 5+ years of experience working in a product management, product marketing, management consulting, product strategy or equivalent function
• Experience collaborating cross-functionally and building consensus among multiple stakeholders in an entrepreneurial, high-expectation environment
• Digital advertising product development and go-to-market experience, including an understanding of direct response digital advertisers in the U.S. and globally

Preferred Qualifications

• Ads Creative product experience
• Experience being resourceful, action and detail-oriented, with a high ownership mindset to deliver measurable impact