SEO Manager

Key Skills

Computer Vision (CV), Database, Digital Marketing, Finance, Google Search Console, JavaScript, Product Management, Ranking

Job Description

Our Opportunity:

Chewy is seeking a Group Product SEO Manager to join our high-performing SEO team in our Bellevue, WA or Boston, MA office! You will be responsible for planning, implementing and leading the Organic Search strategy for one of Chewy’s largest and fastest growing categories in our e-Commerce business. You’ll implement the strategy; collaborating with Product Management, Content, Data Science and Software Engineering resources while partnering closely with Category Management leaders and Site Merchandisers.

This role demands a credible professional with extensive hands on experience with Search Engine Optimization The ideal candidate possesses an understanding of content and ecommerce SEO, including in-depth knowledge of Google's web crawling processes and the ability to find opportunities for improving site transparency in search engines. Responsibilities include evaluating the company's SEO strategy in relation to competitors, as well as analyzing data to develop strategic plans that align with business objectives. Beyond technical proficiency, the role calls for an individual who is passionate about search technology and digital marketing, with a strong grasp of digital storytelling. This person should be adept at demonstrating search capabilities to uncover content opportunities specifically tailored for an ecommerce website, successfully bridging the gap between Technical SEO knowledge and creative content strategy.

What You’ll Do:

• Identify the total Organic Search traffic and revenue opportunity
• Build a strategy and set goals to assemble that opportunity in partnership with teams across Category Management, Site Experience, Product Management, Data Science, and Engineering.
• Communicate your strategy, goals, and progress to goals in a written format to senior leaders and internal collaborators.
• Conduct in-depth analyses of search engine data from first-party and third-party data sources (e.g., SEO traffic data, rankings data, Search Console data, etc.) and partner with software engineers to build new internal tools to procure data when it’s not available from an existing source.
• Conduct experiments to test hypotheses you develop through data analysis; analyze and share experiment results.
• Provide mentorship to Category Managers, Site Merchandisers, vendor partners, and Product Managers to build SEO requirements into their workflows and processes.
• Exhibit a strong sense of ownership, bias for action, and outstanding communication skills; be willing to roll up your sleeves to get the job done.
• Comprehensive understanding of SEO practices!

What You’ll Need:

• Bachelor’s degree in business, Computer Science, Finance, Marketing, or related field, or equivalent experience.
• 5+ years of experience in SEO preferred with other experience in Product Management, Finance, Category Management, Consulting, or Business Intelligence.

Compensation & Benefits:

Our salary range for a SEO Manager position is $110,500.00 - $176,000.00. The specific salary offered to a candidate may be motivated by a variety of factors including but not limited to the candidate’s relevant experience, education, and work location. In addition, this position is eligible for 401k, and a new hire and annual equity grant.

We offer different types of insurance, such as medical/Rx, vision, dental, life, disability, hospital indemnity, critical illness, and accident. We offer parental leave, family services benefits, backup dependent care, flexible spending accounts, telemedicine, pet adoption reimbursement, employee assistance program, and many discounts including 10% off pet insurance and 20% off at Chewy.com.

Salaried-exempt team members have unlimited PTO, subject to manager approval. Team members will receive six paid holidays per year. Team members may be eligible for paid sick and family leave in compliance with applicable state and local regulations.