Data Analytics, Data science techniques, Data Visualization, Digital Marketing, Effective communication skills, Microsoft Office suites, Microsoft-Excel, PowerBI, Python Programming, R Programming, SQL, Tableau
Sage Therapeutics is searching for a creative and integrative thinker for an important role in delivering analytics capabilities and projects to help drive our brand strategies and performance. This role is part of the Insights, Analytics, and Forecasting team, whose aim is to transform our customer engagement model and drive performance through superior insights and analytics. This individual will be responsible for leading the marketing analytics and measurement roadmap to support all franchisees. This individual will have an opportunity to lead projects for commercial, omnichannel and brand analytics across multiple levers of marketing and sales and leverage these capabilities to drive business strategy, performance, and impact. The analytics scope includes commercial, digital/omnichannel analytics as well as partnering with brand analytics partners to deliver insights on personal and non-personal customer engagement. Working across key US Commercial functions and all levels of leadership, this individual will have an opportunity to work with colleagues and third-party partners to help build analytics capabilities along with conducting deliberate discussions with stakeholders to optimize promotional investments, including media, and identifying the opportunities to increase the promotional effectiveness. We are looking for a storyteller who can help influence the brand strategy by collating the information from multiple sources (media tracking, brand performance metrics, competitive media tracking, etc.) and then presenting the information in a well-defined and easy to understand format to stakeholders.
A high proficiency in syndicated and custom pharmaceutical data sources, analytic applications and methodologies is required. A deep understanding of marketing and promotions in life sciences space is required. This person should have an ability to apply best-in-class analytics along with a practical orientation on how to leverage these for decision-making and impact. These capabilities would include core analytics capabilities in areas such as identification of business opportunities, engagement segmentation and digital targeting, return on investment analytics, investment optimization, patient mapping/flow analysis, tracking of the media execution against the benchmark goals and experimental design. This role works closely with the Marketing, Sales, Commercial Operations, Market Access, and Digital Enterprise and Capabilities teams.
Roles and Responsibilities
Experience, Education and Specialized Knowledge and Skills
Must thrive working in a fast-paced, innovative environment while remaining flexible, proactive, resourceful, and efficient. Must have excellent interpersonal skills, the ability to develop important relationships with key stakeholders, good conflict management and negotiation skills, and the ability to analyze complex issues to develop relevant and realistic plans, programs, and recommendations. Must have demonstrated ability in driving impact for the business and developing and implementing analytics capabilities. Additionally, must have a demonstrated ability to translate insights into strategies, excellent analytical skills, and an ability to communicate complex issues in an uncomplicated way and to orchestrate plans to resolve issues and mitigate risks.
Basic Qualifications
Preferred Qualifications
Benefits and Compensation
The base salary hiring range for this position is $142,320 - $195,690.
Sage Therapeutics is a biopharmaceutical company committed to developing novel therapies with the potential to transform the lives of people with debilitating disorders of the brain. We are pursuing new pathways with the goal of improving brain health and change how brain disorders are thought about and treated. Our mission is to pioneer solutions with the potential to deliver life-changing brain health medicines, so every person can thrive.