B2B Growth Marketing Manager

Key Skills

B2B, Data Engineering, Data science techniques, Design, Effective communication skills, SQL, Writing

Job Description

About the role:

As a Growth Marketing Manager on the B2B Growth team, your mandate will be to drive top of funnel and new customer growth of Notion’s priority B2B segments. You’ll develop growth strategies and lead initiatives by working with cross-functional teams across the company. The ideal candidate will excel in strategic thinking, analytical rigor, stakeholder management and be able to understand and advocate for the self-serve customer journey, pain points and motivations. Ultimately, you will be responsible for driving Notion’s revenue growth by building, refining, and scaling a B2B-focused growth marketing portfolio that includes but is not limited to Partnerships, Affiliates, and other paid programs.

What you’ll achieve:

• Drive concrete, attributable, scaled impact: You will design and own net new programs and levers to drive incremental revenue to Notion’s business. You’ll focus on building systematic growth loops to drive scaled top of funnel acquisition of our most valuable B2B customer segments.
• Cross-functional leadership of initiatives: You’ll work across Marketing, Product, Data Science, Engineering, Business Development, international teams, and more to design, build, and launch growth initiatives. This will span across funnel optimization, channel and program launches, partnership activations, and more.
• Ownership and accountability of marketing spend: You’ll be responsible for driving positive ROI for B2B focused marketing activations. This will include planning, allocating, and optimizing budget against highest returning activities and channels globally.
• Champion customer segment insights: You’ll leverage qualitative and quantitative research to become a defacto expert on our most valuable customer segments. This will help inform our overall growth and partnership strategy across teams and products.

Skills you’ll need to bring:

• Proven success in executing acquisition strategies across a variety of growth marketing channels and ideally specialization in 2 of the following channels: Affiliates, Partnerships, Referrals, or Influencers.
• Deep experience collaborating cross-functionally with a diverse set of partners and teams. Others admire your work and trust you to drive initiatives forward. Your cross-team communication is proactive, efficient, and consistent.
• Excellent written and verbal communication skills, capable of inspiring teams with a clear and shared vision of success.
• A data-driven mindset with the ability to analyze data to inform decisions, measure impact, and drive channel and program improvements.
• An entrepreneurial and high-ownership mindset. You are comfortable handling ambiguity and rolling up your sleeves to own work streams from end-to-end.
• Obsession with learning about the customer, whether it’s via adhoc interviews, feedback, or research sprints to better understand pain points and needs.
• A bias towards action. You understand that most decisions can be revisited and improved over time and that done is often better than perfect.

Nice to Haves:

• Technical background with data querying and visualization experience eg SQL, Amplitude, Hex
• Experience building and scaling channel partnership programs

We hire talented and passionate people from a variety of backgrounds because we want our global employee base to represent the wide diversity of our customers. If you’re excited about a role but your past experience doesn’t align perfectly with every bullet point listed in the job description, we still encourage you to apply. If you’re a builder at heart, share our company values, and enthusiastic about making software toolmaking ubiquitous, we want to hear from you.

Notion is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Notion considers qualified applicants with criminal histories, consistent with applicable federal, state and local law. Notion is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please let your recruiter know.

Notion is committed to providing highly competitive cash compensation, equity, and benefits. The compensation offered for this role will be based on multiple factors such as location, the role’s scope and complexity, and the candidate’s experience and expertise, and may vary from the range provided below. For roles based in San Francisco, the estimated base salary range for this role is $165K-190K