Senior Data Scientist - Marketing

Key Skills

Algorithms, B2B, Data science techniques, Effective communication skills, Machine learning techniques, Python Programming, R Programming, SQL

Job Description

The Impact You’ll Make

You will have an opportunity to work in a growth focused organization and make a huge impact by optimizing how we use a multi-million dollar marketing budget. Your work will come to life through strategic/analytical thinking, operational excellence, and creatively solving complex business problems. The team is responsible for the growth of the number of neighbors joining the platform but also the number of businesses joining the platform to advertise to different communities.

We are looking for an entrepreneurial and driven data scientist to accelerate our efforts and be a major part of our data-centric culture. This person will work closely with various cross-functional teams such as product, engineering, and design to develop and deliver metrics, analyses, solutions, and insights.

Successful candidates will exhibit technical acumen, product sense and be business savvy. Candidates should be enthusiastic about making an impact through timely execution. You are passionate about leveraging the power of data to drive product changes with quality and agility.

Your responsibilities will include:

• Own analytical projects end-to-end, taking an ambiguous problem and forming a structured opinion
• Establish a shared vision with cross functional teams to develop/optimize/deploy new strategies based on data driven insights and past campaign performance
• Experiment design: Make sure we run experiments efficiently and accurately, including monitoring early feature development through tracking post-release follow-ups
• Build scalable metrics and dashboards to inform product strategy
• Care deeply about data quality and empowering employees to leverage data to help them succeed in their careers and help Nextdoor grow
• Build in-person relationships with team members and contribute to the KIND culture that Nextdoor values and educate stakeholders by explaining the “Why” behind the “What”

What You’ll Bring To The Team

• 3+ years of relevant work experience. MS or PhD in a quantitative discipline: statistics, operations research, computer science, informatics, engineering, applied mathematics, economics, etc
• 3+ years of experience partnering with Marketing teams to optimize decision making
• Demonstrating proactivity in identifying better ways of working and can recommend actionable solutions
• Experience in applied statistics and statistical modeling in at least one statistical software package, preferably Python, R is ok
• Experience in designing trustworthy experimentation and analyzing complex product a/b testing results
• Expert knowledge of SQL, Python programming, including common scientific computing packages and data science tools such as numpy, pandas, and scikit-learn
• Excellent communication skills, with the ability to synthesize, simplify and explain complex problems to different types of audience, including executives and compile compelling narratives
• Ability to solve ambiguous business problems with structured analytics framework
• Innate curiosity around finding meaningful insights that inform the way we think about and develop both our product and our business strategies

Bonus Points

• Familiarity with marketing in the B2B space
• Experience with complex attribution solutions
• Experience building predictive models using machine learning algorithms
• Knowledge of online advertising and ad tech space; robust understanding of online advertising best practices

Rewards

Compensation, benefits, perks, and recognition programs at Nextdoor come together to create one overall rewards package.

The starting salary for this role is expected to range from $151,000 to $200,000 on an annualized basis, or potentially greater in the event that your 'level' of proficiency exceeds the level expected for the role. Compensation may also vary by geography.

We also expect to award a meaningful equity grant for this role. With equal quarterly vesting, your first vest date would be within the first 3 months of your start date.

Overall, total compensation will vary depending on your relevant skills, experience, and qualifications.

We have you covered! Nextdoor employees can choose between a variety of great health plans. We cover 100% of your personal monthly premium for health, dental, and vision – and provide a OneMedical membership for concierge care.