OEM Solutions Market Intelligence Analyst

Key Skills

Python Programming, SQL, Cloud computing

Job Description

Why Work at Lenovo

• Here at Lenovo, we believe in smarter technology for all, so we spend our time building a society that’s brighter and more inclusive. And we go big. No, not big—huge. 
• We’re a US$60 billion revenue Fortune Global 500 company serving customers in 180 markets around the world. Focused on a bold vision to deliver smarter technology for all, we are developing world-changing technologies that power (through devices and infrastructure) and empower (through solutions, services and software) millions of customers every day and together create a more inclusive, trustworthy and sustainable digital society for everyone, everywhere. 
• The one thing that’s missing? Well… you...

Description and Requirements

• At Lenovo, we manufacture one of the world’s widest portfolios of connected products, including PCs (ThinkPad, Yoga, Lenovo Legion), tablets, smartphones and workstations as well as augmented and virtual reality (Mirage, ThinkReality) and smart home/o¬ffice solutions, software and services. Lenovo’s data center solutions (ThinkSystem, ThinkAgile) are creating the capacity and computing power for the connections that are changing business and society.
• The Intelligent Device Group at Lenovo houses our PC and Smart Devices. We combine investment in high-growth segments (workstations, gaming, visuals, thin and light devices) with new innovation in the smart device categories and continue to explore new opportunities across AR/VR, artificial intelligence (AI), Internet of Things (IoT), security and as-a-service solutions.
• We are looking to hire an OEM Solutions Marketing Intelligence Manager to join our OEM Marketing & Program Management team. In this role, you will be responsible for providing information regarding customers, markets and competitors. We're interested in candidates that have experience in interpreting market data, trends, TAM and CAGR elements for future business growth initiatives in the OEM space.

Responsibilities:

• Provide ROI analysis on all marketing campaigns and sales activities.
• Answer specific business questions.
• Design research projects.
• Identify new market opportunities.
• Conduct market research.
• Create surveys to capture market data.
• Manage targeting.
• Competitive analysis to ensure staying one step ahead of competitors.
• Monitor and track competitive advertisements.
• Identify and collect appropriate customer, competitor, market, economic, financial and/or operational data.
• Perform financial, statistical, and qualitative data analysis of markets and competitors.
• Translate data into executable and effective market and intelligence reports.

Basic Qualifications:

• 5+ years' experience in OEM environment, product operations, product management or related area
• Bachelor’s degree in Business, Marketing, or related degree program

• Preferred Qualifications:

• Experience with Marketing Strategy, Go to market and Campaign management
• Knowledge of OEM business model and Lenovo product, development and backend processes
• Must be able to work across a broad matrix of resources and organizations
• Must have strong presentation and communication skills
• Ability to work across multiple geographies and time zones

Awards & Recognition:

• Fortune Magazine’s World’s Most Admired Companies, 2020 & 2019
• Human Rights Campaign, Corporate Quality Index – Perfect Score 2020, 2019, 2018
• Universum’s World’s Most Attractive Employers, 2021, 2020
• Best Places to work for LGBTQ Equality, 2021 & 2020
• Top 100 Internship Programs Winner, 2020
• Global 100 Most Sustainable Corporations by Corporate Knights, 2020
• Bloomberg Gender-Equality Index – Perfect Score, 2020
• IoT Breakthrough Award, 2020
• 2021 Fortune Global 500, #159
• Learn more about why it’s great to work at Lenovo - https://www.lenovobenefits.com/why-join-lenovo